Essential Skills for Church Digital Marketing
A Free, Online Workshop (via Zoom)
1:00-3:30 PM CST
Join Dr. Michael Chan, Professor of Old Testament at Luther Seminary and Ryan Panzer, author of the upcoming book Grace and Gigabytes for a free all-online workshop exploring the future of church digital marketing.
In this workshop, you will learn:
Why digital marketing is transforming into a pastoral call for all church leaders
Why at the heart of effective marketing strategy lies a passionate and focused attempt to tell the story of how Jesus is at work in your congregation.
Why most churches don't succeed with their digital marketing efforts
How to market not just to promote "attendance," but to facilitate engagement, leadership, and even evangelism!
All church leaders are welcome and encouraged to attend!
To register, fill out the form on this page. We'll send you a calendar invite and a Zoom dial-in ahead of the workshop.
Dr. Michael Chan
Michael Chan, Ph.D. is Assistant Professor of Old Testament at Luther Seminary.
He co-founded the digital marketing firm, Heritage Media Network, LLC, which specializes in photography, videography, and digital marketing.
Ryan Panzer (MA, Luther Seminary) is an author, instructional designer, and consultant.
Ryan started his career working in digital marketing at Google. At Google, Ryan helped non-profits to craft a digital strategy using tools like Google Analytics, YouTube, and Google Ads.
His Fortress Press book, "Grace and Gigabytes: Being Church in a Tech-Shaped Culture", comes out in December 2020.